Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid

Group Hospital and Surgical Insurance is a policy that is generally designed to cover the cost of private medical treatment, such as the cost of hospitalisation and healthcare services. The cost of getting hospitalized due to catastrophic illness can be astronomical and very few of us may be able to...

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Bibliographic Details
Main Author: Khalid, Muhammad Afiq
Format: Student Project
Language:English
Published: Faculty of Business and Management 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/25572/
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author Khalid, Muhammad Afiq
author_facet Khalid, Muhammad Afiq
author_sort Khalid, Muhammad Afiq
building UiTM Institutional Repository
collection Online Access
description Group Hospital and Surgical Insurance is a policy that is generally designed to cover the cost of private medical treatment, such as the cost of hospitalisation and healthcare services. The cost of getting hospitalized due to catastrophic illness can be astronomical and very few of us may be able to absorb the cost out of our own pocket. As such, UiTM’s employees as insured persons, expect to obtain the higher quality of services to attain their important needs .Therefore; the research is conducted to study the level of customers’ satisfaction on the Insurer for UiTM’s employees Universiti Teknologi Mara (UiTM) Melaka for both campuses, Universiti Teknologi Mara (UiTM) Alor Gajah Campus and Universiti Teknologi Mara (UiTM) City Campus Overall, most of employees agreed that they are neither satisfied nor dissatisfied with the product characteristics provided by the Insurer. There are several possible suggestions derived that can improve the product characteristics on the Group and Hospital Surgical Insurance scheme.
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spelling uitm-255722019-11-28T09:42:08Z https://ir.uitm.edu.my/id/eprint/25572/ Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid Khalid, Muhammad Afiq Consumer satisfaction Insurance Group Hospital and Surgical Insurance is a policy that is generally designed to cover the cost of private medical treatment, such as the cost of hospitalisation and healthcare services. The cost of getting hospitalized due to catastrophic illness can be astronomical and very few of us may be able to absorb the cost out of our own pocket. As such, UiTM’s employees as insured persons, expect to obtain the higher quality of services to attain their important needs .Therefore; the research is conducted to study the level of customers’ satisfaction on the Insurer for UiTM’s employees Universiti Teknologi Mara (UiTM) Melaka for both campuses, Universiti Teknologi Mara (UiTM) Alor Gajah Campus and Universiti Teknologi Mara (UiTM) City Campus Overall, most of employees agreed that they are neither satisfied nor dissatisfied with the product characteristics provided by the Insurer. There are several possible suggestions derived that can improve the product characteristics on the Group and Hospital Surgical Insurance scheme. Faculty of Business and Management 2010 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/25572/1/PPb_MUHAMMAD%20AFIQ%20KHALID%20BM%20M%2010_5.pdf Khalid, Muhammad Afiq (2010) Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid. (2010) [Student Project] <http://terminalib.uitm.edu.my/25572.pdf> (Unpublished)
spellingShingle Consumer satisfaction
Insurance
Khalid, Muhammad Afiq
Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title_full Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title_fullStr Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title_full_unstemmed Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title_short Group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / Muhammad Afiq Khalid
title_sort group hospital and surgical insurance: a case study on customer satisfaction towards the insurer / muhammad afiq khalid
topic Consumer satisfaction
Insurance
url https://ir.uitm.edu.my/id/eprint/25572/