Customer acceptance on affordable housing by PR1MA / Mohd Shazlan Shah Kassim and Muhammad Hanif Borhannuddin

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Customer acceptance on affordable housing by PR1MA / Mohd Shazlan Shah Kassim and Muhammad Hanif Borhannuddin

This research presents the customer’s acceptance towards affordable housing by PR1MA. In the introduction chapter, there are problem statement, research questions, research objectives, the significant of study as well as the scope of study at PR1MA. This research also presents a review of literature...

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Bibliographic Details
Main Authors:	Kassim, Mohd Shazlan Shah, Borhannuddin, Muhammad Hanif
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2015
Subjects:	Housing Housing for the poor. Low-income housing. Squatter settlements Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/25516/

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