The effects of marketing mix on the customer satisfaction of Ar-rahnu by Agrobank Alor Gajah, Melaka / Mohd Alif Nurfahmi Saad

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The effects of marketing mix on the customer satisfaction of Ar-rahnu by Agrobank Alor Gajah, Melaka / Mohd Alif Nurfahmi Saad

This study is focus on customer satisfaction and marketing mix which is product, place, price and promotion toward Ar Rahnu by Agrobank Alor Gajah, Melaka. Apart from that, this study conducted focusing on “The Effects of Marketing Mix on the Customer Satisfaction of Ar Rahnu by Agrobank Alor Gajah,...

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Bibliographic Details
Main Author:	Saad, Mohd Alif Nurfahmi
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2011
Subjects:	Marketing research. Marketing research companies. Sales forecasting Consumer satisfaction Promotions
Online Access:	https://ir.uitm.edu.my/id/eprint/25322/

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