Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman
This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2011
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/25155/ |
| _version_ | 1848806184273838080 |
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| author | Mat Seman, Maisarah |
| author_facet | Mat Seman, Maisarah |
| author_sort | Mat Seman, Maisarah |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst Kelantanese. This study emphasizes on three factors related which knowledge, promotion and confidence of the product. The purpose of this study is to identify the factors contributing to the acceptance of motor Takaful and to measures how strong the relationship between independent variables (knowledge, promotion and confidence) and the dependent variable (acceptance of motor Takaful).
This study has two objectives which is to identify the factors contributing towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu and to determine the most important factor that contributes towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu The respondents of this study consist of Kelantanese at Kota Bharu and 100 questionnaires had been distributed among them. The process of analysis and interpreting the data has been presented with tables by using reliability test, frequency and descriptive analysis. From the finding, the respondent show good acceptance of motor Takaful with the most factor contributes is confidence factor. The researcher also has come out with few recommendations that can be taken into consideration. Hence, by several recommendation that has been recommended in the Chapter 5 can improve the performance of motor Takaful. |
| first_indexed | 2025-11-14T22:22:53Z |
| format | Student Project |
| id | uitm-25155 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:22:53Z |
| publishDate | 2011 |
| publisher | Faculty of Business and Management |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-251552019-09-25T07:59:57Z https://ir.uitm.edu.my/id/eprint/25155/ Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman Mat Seman, Maisarah Acceptances Insurance Other insurance. Including automobile, burglary, credit, disaster, title insurance This research conducted focusing on the “Factors contributing towards the acceptance of motor Takaful amongst Kelantanese”. As motor Takaful and conventional insurance are quite similar, motor Takaful company was identify certain factors that can contribute to the acceptance of motor Takaful amongst Kelantanese. This study emphasizes on three factors related which knowledge, promotion and confidence of the product. The purpose of this study is to identify the factors contributing to the acceptance of motor Takaful and to measures how strong the relationship between independent variables (knowledge, promotion and confidence) and the dependent variable (acceptance of motor Takaful). This study has two objectives which is to identify the factors contributing towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu and to determine the most important factor that contributes towards the acceptance of the motor Takaful product amongst the Kelantanese at Kota Bharu The respondents of this study consist of Kelantanese at Kota Bharu and 100 questionnaires had been distributed among them. The process of analysis and interpreting the data has been presented with tables by using reliability test, frequency and descriptive analysis. From the finding, the respondent show good acceptance of motor Takaful with the most factor contributes is confidence factor. The researcher also has come out with few recommendations that can be taken into consideration. Hence, by several recommendation that has been recommended in the Chapter 5 can improve the performance of motor Takaful. Faculty of Business and Management 2011 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/25155/1/PPb_MAISARAH%20MAT%20SEMAN%20BM%20M%2011_5.pdf Mat Seman, Maisarah (2011) Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman. (2011) [Student Project] <http://terminalib.uitm.edu.my/25155.pdf> (Unpublished) |
| spellingShingle | Acceptances Insurance Other insurance. Including automobile, burglary, credit, disaster, title insurance Mat Seman, Maisarah Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title | Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title_full | Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title_fullStr | Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title_full_unstemmed | Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title_short | Factors contributing towards the acceptance of motor Takaful product amongst Kelantanese / Maisarah Mat Seman |
| title_sort | factors contributing towards the acceptance of motor takaful product amongst kelantanese / maisarah mat seman |
| topic | Acceptances Insurance Other insurance. Including automobile, burglary, credit, disaster, title insurance |
| url | https://ir.uitm.edu.my/id/eprint/25155/ |