Case study: customers satisfaction towards Mercedes-Benz’s after sales & services / Fazli Shah Simpon

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Case study: customers satisfaction towards Mercedes-Benz’s after sales & services / Fazli Shah Simpon

Customer satisfaction towards the level of service in product and service base business had been taking into deeper understanding in the recent years to improve the company’s performance and to understand the critical areas in consumer’s minds towards which factors contributes to a good service. Thi...

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Bibliographic Details
Main Author:	Simpon, Fazli Shah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2010
Subjects:	Automobile industry and trade Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/24940/

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