A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman

Male breast cancer is not a new disease in Malaysia but people still not educate on this issues. They just only know it happen among women not to men. The study cases are choice based on the observation to the lacking of knowledge about male breast cancer among society. Most of the advertising just...

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Main Author: Jasman, Nornatasya Farina
Format: Thesis
Language:English
Published: 2019
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/24070/
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author Jasman, Nornatasya Farina
author_facet Jasman, Nornatasya Farina
author_sort Jasman, Nornatasya Farina
building UiTM Institutional Repository
collection Online Access
description Male breast cancer is not a new disease in Malaysia but people still not educate on this issues. They just only know it happen among women not to men. The study cases are choice based on the observation to the lacking of knowledge about male breast cancer among society. Most of the advertising just only approach by giving awareness among the female not in generally. This is happen because they are think just only women can affected from producing milk. Indeed, the information gathered were prove that the breast cancer is causes by poor habits, lifestyle individually, environment and genetics factor. This study is attempt to look into the breast cancer awareness among Malaysian male through the questionnaire districted to male respondent, it is forward that the majority is unaware of the breast cancer. On the research study the researcher using the quantitative as the method approach to get the information by collecting data. The quantitative is based on the observation of awareness breast cancer among male. The research believe by awareness campaign will be able to separate information about the cancer to the public.
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institution Universiti Teknologi MARA
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publishDate 2019
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spelling uitm-240702019-05-28T07:44:26Z https://ir.uitm.edu.my/id/eprint/24070/ A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman Jasman, Nornatasya Farina Awareness Genetic psychology Advertising campaigns Cancer Male breast cancer is not a new disease in Malaysia but people still not educate on this issues. They just only know it happen among women not to men. The study cases are choice based on the observation to the lacking of knowledge about male breast cancer among society. Most of the advertising just only approach by giving awareness among the female not in generally. This is happen because they are think just only women can affected from producing milk. Indeed, the information gathered were prove that the breast cancer is causes by poor habits, lifestyle individually, environment and genetics factor. This study is attempt to look into the breast cancer awareness among Malaysian male through the questionnaire districted to male respondent, it is forward that the majority is unaware of the breast cancer. On the research study the researcher using the quantitative as the method approach to get the information by collecting data. The quantitative is based on the observation of awareness breast cancer among male. The research believe by awareness campaign will be able to separate information about the cancer to the public. 2019 Thesis NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/24070/1/TD_NORNATASYA%20FARINA%20JASMAN%20M%20AD%2019_5.pdf Jasman, Nornatasya Farina (2019) A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman. (2019) Degree thesis, thesis, Universiti Teknologi MARA, Melaka. <http://terminalib.uitm.edu.my/24070.pdf>
spellingShingle Awareness
Genetic psychology
Advertising campaigns
Cancer
Jasman, Nornatasya Farina
A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title_full A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title_fullStr A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title_full_unstemmed A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title_short A study on awareness of advertising male breast cancer in Malaysia / Nornatasya Farina Jasman
title_sort study on awareness of advertising male breast cancer in malaysia / nornatasya farina jasman
topic Awareness
Genetic psychology
Advertising campaigns
Cancer
url https://ir.uitm.edu.my/id/eprint/24070/