A study of cartoon character for food and children story book / Dyana Hazirah Kamaruddin

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A study of cartoon character for food and children story book / Dyana Hazirah Kamaruddin

Food character is one of the best promising strategies to increase children’s preference, choice, and intake of healthy food compared to not using characters for branding. The qualitative case studies focused on food character in animation and story book for children book. Essentially, the role of f...

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Bibliographic Details
Main Author:	Kamaruddin, Dyana Hazirah
Format:	Thesis
Language:	English
Published:	2019
Subjects:	Illustration of children's books NX Arts in general Special subjects, characters, persons, religious arts, etc.
Online Access:	https://ir.uitm.edu.my/id/eprint/24043/

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