Enhancing customer perception and satisfaction: factors influencing customer service quality towards takaful insurance at Etiqa Takaful Berhad Temerloh / Farah Adibah Abdul Razak

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Enhancing customer perception and satisfaction: factors influencing customer service quality towards takaful insurance at Etiqa Takaful Berhad Temerloh / Farah Adibah Abdul Razak

This study is prepared in order to finish my study in Bachelor of Business Administration (Hons) Marketing. I choose to study about “Enhancing Customer Perception and Satisfaction: Factors Influence Customer Service Quality towards Takaful Insurance at Etiqa Takaful Berhad Temerloh Branch”. This pro...

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Bibliographic Details
Main Author:	Abdul Razak, Farah Adibah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2010
Subjects:	H Social Sciences (General) Malaysia Insurance Insurance business. Insurance management
Online Access:	https://ir.uitm.edu.my/id/eprint/23664/

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