Factor influencing customer to choose mamak stall or restaurant as preferable restaurant / Hani Muhammad Hilmi Hanizam

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Factor influencing customer to choose mamak stall or restaurant as preferable restaurant / Hani Muhammad Hilmi Hanizam

Mamak restaurant has become the talk of the town with various cases regarding this kind of restaurant. So many issues come out when we search the internet about mamak restaurant and it is not a positive as well. From the dissatisfaction of the customers about the hygienic aspect of the restaurant, t...

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Bibliographic Details
Main Author:	Hanizam, Hani Muhammad Hilmi
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2019
Subjects:	Food industry and trade. Halal food industry. Certification Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Online Access:	https://ir.uitm.edu.my/id/eprint/23457/

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