An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris

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An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris

The tourism industry is currently Malaysian third most important industry in terms of foreign exchange earnings after the manufacturing and palm oil sectors. However, conventional tourism activity is vulnerable to current shocks e.g. Bird Flu, H1N1 pandemic and terrorist activities. Therefore altern...

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Bibliographic Details
Main Authors:	Abu Hassan Asari, Fadli Fizari, Idris, Asma' Rashidah
Format:	Research Reports
Language:	English
Published:	Research Management Institute (RMI) 2010
Subjects:	Travel and state. Tourism Malaysia
Online Access:	https://ir.uitm.edu.my/id/eprint/23253/

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