Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]

In this era, there are plenty ways to channel information or messages to the public . Public are the most important audience to an organization. Public also have their own role especially in the public relation industry. An addition, public and organization assist and help each other. As Public Rela...

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Main Authors: Azmi, Nur Najmi, Ibharim, Nur Fatihah, Nor Azizan, Nur Nablia Athirah, Jamree, Nur Syahirah, Abdul Aziz, Nurul Najihah
Format: Student Project
Language:English
Published: Faculty of Communication and Media Studies 2016
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/22912/
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author Azmi, Nur Najmi
Ibharim, Nur Fatihah
Nor Azizan, Nur Nablia Athirah
Jamree, Nur Syahirah
Abdul Aziz, Nurul Najihah
author_facet Azmi, Nur Najmi
Ibharim, Nur Fatihah
Nor Azizan, Nur Nablia Athirah
Jamree, Nur Syahirah
Abdul Aziz, Nurul Najihah
author_sort Azmi, Nur Najmi
building UiTM Institutional Repository
collection Online Access
description In this era, there are plenty ways to channel information or messages to the public . Public are the most important audience to an organization. Public also have their own role especially in the public relation industry. An addition, public and organization assist and help each other. As Public Relations practitioner, the purpose of public relations is to conducting, evaluating on a programmed, action and communication. This procedure is done to have the mutual understanding in an organization with the stakeholders. Other than that, this method and procedure also help the informants to achieve the public understanding that is necessary to an organization or institutions. Hence, this report examines the public perception towards Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus. The purpose of this study is to determine that the public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus. This research also conducted to fmd out how perceptions from public can affect UiTM images and how this organization handles the crisis and issues. The method of this research is qualitative which is In Depth Interview.
first_indexed 2025-11-14T22:13:50Z
format Student Project
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institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T22:13:50Z
publishDate 2016
publisher Faculty of Communication and Media Studies
recordtype eprints
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spelling uitm-229122019-02-18T02:06:06Z https://ir.uitm.edu.my/id/eprint/22912/ Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al] Azmi, Nur Najmi Ibharim, Nur Fatihah Nor Azizan, Nur Nablia Athirah Jamree, Nur Syahirah Abdul Aziz, Nurul Najihah Perception L Education (General) Universiti Teknologi MARA In this era, there are plenty ways to channel information or messages to the public . Public are the most important audience to an organization. Public also have their own role especially in the public relation industry. An addition, public and organization assist and help each other. As Public Relations practitioner, the purpose of public relations is to conducting, evaluating on a programmed, action and communication. This procedure is done to have the mutual understanding in an organization with the stakeholders. Other than that, this method and procedure also help the informants to achieve the public understanding that is necessary to an organization or institutions. Hence, this report examines the public perception towards Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus. The purpose of this study is to determine that the public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus. This research also conducted to fmd out how perceptions from public can affect UiTM images and how this organization handles the crisis and issues. The method of this research is qualitative which is In Depth Interview. Faculty of Communication and Media Studies 2016 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/22912/1/PPb_NUR%20NAJMI%20AKMAL%20AZMI%20M%20MC%2016_5.pdf Azmi, Nur Najmi and Ibharim, Nur Fatihah and Nor Azizan, Nur Nablia Athirah and Jamree, Nur Syahirah and Abdul Aziz, Nurul Najihah (2016) Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]. (2016) [Student Project] <http://terminalib.uitm.edu.my/22912.pdf> (Unpublished)
spellingShingle Perception
L Education (General)
Universiti Teknologi MARA
Azmi, Nur Najmi
Ibharim, Nur Fatihah
Nor Azizan, Nur Nablia Athirah
Jamree, Nur Syahirah
Abdul Aziz, Nurul Najihah
Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title_full Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title_fullStr Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title_full_unstemmed Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title_short Public perception towards the image and reputations of Universiti Teknologi MARA (UiTM) Bandaraya Melaka Campus / Nur Najmi Azmi...[et.al]
title_sort public perception towards the image and reputations of universiti teknologi mara (uitm) bandaraya melaka campus / nur najmi azmi...[et.al]
topic Perception
L Education (General)
Universiti Teknologi MARA
url https://ir.uitm.edu.my/id/eprint/22912/