Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want t...
| Main Authors: | , |
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| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2001
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/22509/ |
| _version_ | 1848805513111797760 |
|---|---|
| author | Mat Nor, Norazwafira Kamarullbahrin, Noorshida |
| author_facet | Mat Nor, Norazwafira Kamarullbahrin, Noorshida |
| author_sort | Mat Nor, Norazwafira |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want to know what are the problems that might be faced when most local people use imported shoes.
A survey of our research will be taken around 50 people who are selected randomly around in Malacca City. There will be two members fully involved in this research.
From our survey that we had done to our respondent, we found that more people prefer to buy imported shoes rather than local shoes. They prefer to buy imported shoes because imported shoes are more quality, comfortable, give satisfaction to them and so on. Our respondent also refused to buy local shoes because local shoes have a low promotion. Normally, imported shoes have more promotion compared to local shoes. Imported shoes have always advertised their shoes in television, radio, magazine and others. Many people are not sure and do not know about the
'pig skin lining' issue. |
| first_indexed | 2025-11-14T22:12:13Z |
| format | Student Project |
| id | uitm-22509 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:12:13Z |
| publishDate | 2001 |
| publisher | Faculty of Business and Management |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-225092019-01-11T01:32:04Z https://ir.uitm.edu.my/id/eprint/22509/ Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin Mat Nor, Norazwafira Kamarullbahrin, Noorshida Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want to know what are the problems that might be faced when most local people use imported shoes. A survey of our research will be taken around 50 people who are selected randomly around in Malacca City. There will be two members fully involved in this research. From our survey that we had done to our respondent, we found that more people prefer to buy imported shoes rather than local shoes. They prefer to buy imported shoes because imported shoes are more quality, comfortable, give satisfaction to them and so on. Our respondent also refused to buy local shoes because local shoes have a low promotion. Normally, imported shoes have more promotion compared to local shoes. Imported shoes have always advertised their shoes in television, radio, magazine and others. Many people are not sure and do not know about the 'pig skin lining' issue. Faculty of Business and Management 2001 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/22509/1/PPd_NORAZWAFIRA%20MAT%20NOOR%20M%20BM%2001_5.pdf Mat Nor, Norazwafira and Kamarullbahrin, Noorshida (2001) Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin. (2001) [Student Project] <http://terminalib.uitm.edu.my/22509.pdf> (Unpublished) |
| spellingShingle | Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty Mat Nor, Norazwafira Kamarullbahrin, Noorshida Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title | Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title_full | Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title_fullStr | Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title_full_unstemmed | Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title_short | Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin |
| title_sort | why local people prefer to buy imported shoes rather than local shoes / norazwafira mat nor and noorshida kamarullbahrin |
| topic | Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty |
| url | https://ir.uitm.edu.my/id/eprint/22509/ |