The factors contribute to the customers' acceptance towards 'Talk Around a Clock' call plan introduced by Telekom / Raja Shahrizal Raja Ahmad Shafiei

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The factors contribute to the customers' acceptance towards 'Talk Around a Clock' call plan introduced by Telekom / Raja Shahrizal Raja Ahmad Shafiei

The purpose of the study is to identify the factors could be contributed to the customers' acceptance towards 'Talk Around a Clock' call plan introduced by Telekom. The research is focus on four major factors which are demographic factors (gender, age, race, marital status, education,...

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Bibliographic Details
Main Author:	Raja Ahmad Shafiei, Raja Shahrizal
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2005
Subjects:	Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty
Online Access:	https://ir.uitm.edu.my/id/eprint/22453/

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