Factors influencing purchase intention of counterfeit products (CDs, DVDs, and downloading music) / Noorhaida Ismail

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Factors influencing purchase intention of counterfeit products (CDs, DVDs, and downloading music) / Noorhaida Ismail

KRU Berhad was established with the main objective of meeting the target requirement for 3Q and 4Q 2006. Its main function is to provide the knowledge, business relations, and effective service delivery as a service provider of communications and post productions services. The main objective of this...

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Bibliographic Details
Main Author:	Ismail, Noorhaida
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2007
Subjects:	Marketing Purchasing. Selling. Sales personnel. Sales executives
Online Access:	https://ir.uitm.edu.my/id/eprint/22359/

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