The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias

This study focuses on " The Impact of TMpoint Service Quality on the Customer Satisfaction". The objectives of the study are to analyze the respondent's level of satisfaction towards service quality of TMpoint, to identify which factors of TMpoint service quality such as people, proce...

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Main Author: Mohd Alias, Noor Shazila
Format: Student Project
Language:English
Published: Faculty of Business and Management 2006
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/22353/
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author Mohd Alias, Noor Shazila
author_facet Mohd Alias, Noor Shazila
author_sort Mohd Alias, Noor Shazila
building UiTM Institutional Repository
collection Online Access
description This study focuses on " The Impact of TMpoint Service Quality on the Customer Satisfaction". The objectives of the study are to analyze the respondent's level of satisfaction towards service quality of TMpoint, to identify which factors of TMpoint service quality such as people, process and facilities will highly influence customer satisfaction and also to determine whether the respondent's gender, age and monthly income influence their satisfaction level towards TMpoint service quality in term of facilities. The research methodology used in tllis study was convenience sampling technique where 100 respondents were chosen to answer the questionnaire. The result of the finding shows that out of the three factors of service quality provided by TMpoint, the respondents are highly influenced with the process provided by TMpoint On the other hand, respondents are less influenced by the facilities at TMpoint especially in terms of location and the parking area. Because of that, TMpoint should improve their facilities and always try to get more customers to come to the outlet from time to time.
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spelling uitm-223532019-01-11T00:58:43Z https://ir.uitm.edu.my/id/eprint/22353/ The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias Mohd Alias, Noor Shazila Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction This study focuses on " The Impact of TMpoint Service Quality on the Customer Satisfaction". The objectives of the study are to analyze the respondent's level of satisfaction towards service quality of TMpoint, to identify which factors of TMpoint service quality such as people, process and facilities will highly influence customer satisfaction and also to determine whether the respondent's gender, age and monthly income influence their satisfaction level towards TMpoint service quality in term of facilities. The research methodology used in tllis study was convenience sampling technique where 100 respondents were chosen to answer the questionnaire. The result of the finding shows that out of the three factors of service quality provided by TMpoint, the respondents are highly influenced with the process provided by TMpoint On the other hand, respondents are less influenced by the facilities at TMpoint especially in terms of location and the parking area. Because of that, TMpoint should improve their facilities and always try to get more customers to come to the outlet from time to time. Faculty of Business and Management 2006 Student Project NonPeerReviewed text en https://ir.uitm.edu.my/id/eprint/22353/3/PPb_NOOR%20SHAZILA%20MOHD%20ALIAS%20M%20BM%2006_5.pdf Mohd Alias, Noor Shazila (2006) The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias. (2006) [Student Project] <http://terminalib.uitm.edu.my/22353.pdf> (Unpublished)
spellingShingle Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
Mohd Alias, Noor Shazila
The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title_full The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title_fullStr The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title_full_unstemmed The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title_short The impact of TMpoint service quality on the customer satisfaction at TMpoint Setapak / Noor Shazila Mohd Alias
title_sort impact of tmpoint service quality on the customer satisfaction at tmpoint setapak / noor shazila mohd alias
topic Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
url https://ir.uitm.edu.my/id/eprint/22353/