Factors affecting customer experience for cellular mobile services of telecommunication companies in Kuala Terengganu / Wajihah Rashid

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Factors affecting customer experience for cellular mobile services of telecommunication companies in Kuala Terengganu / Wajihah Rashid

Nowadays, telecommunication services providers offer many services regarding to telecommunication activities to their customers. Customer loyalty is related to the factors affecting customer experience for cellular mobile services subscriptions. This study aims in investigating what are the factors...

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Bibliographic Details
Main Author:	Rashid, Wajihah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2017
Subjects:	Transportation (General works). Communication and traffic Malaysia Telephone industry
Online Access:	https://ir.uitm.edu.my/id/eprint/22324/

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