A study on consumers' preference towards Islamic banking services: An empirical investigation in Mersing, Johor / Zayanahusna Idris

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A study on consumers' preference towards Islamic banking services: An empirical investigation in Mersing, Johor / Zayanahusna Idris

The Malaysian Islamic banking sector, with 13% share of the total global Islamic banking assets, has continuously outperformed the conventional banking sector with average annual asset growth rate of 18.6% between 2008 and 2012, while conventional banking grew at 9.3% for the same period (The Star O...

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Bibliographic Details
Main Author:	Idris, Zayanahusna
Format:	Student Project
Language:	English
Published:	Faculty of Business Management 2015
Subjects:	Banking Finance, Islamic
Online Access:	https://ir.uitm.edu.my/id/eprint/21716/

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