GIS implementation : on utilizing previous customer information for marketing enhancement / Muhammad Safwan Ahmad

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GIS implementation : on utilizing previous customer information for marketing enhancement / Muhammad Safwan Ahmad

Management of previous customer information recently becomes very crucial in any business. Most of the business owner especially retailer do not know how to make use of it. This paper is focused on one of the Hino dealer in Malaysia which is Edaran Riz Sdn Bhd. The main problem is about the previous...

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Bibliographic Details
Main Author:	Ahmad, Muhammad Safwan
Format:	Thesis
Language:	English
Published:	2018
Subjects:	Geographic information systems Marketing research. Marketing research companies. Sales forecasting
Online Access:	https://ir.uitm.edu.my/id/eprint/21695/

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