Factors influencing students to buy cosmetic and beauty care products online / Asphelaila Sang

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Factors influencing students to buy cosmetic and beauty care products online / Asphelaila Sang

The revolution of the internet has changed the way people do their business. This research study aims to identify the factors influencing students in Kuching area to purchase cosmetics and beauty care products online. This study intends to examine the relationship of privacy, convenience, online ban...

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Bibliographic Details
Main Author:	Sang, Asphelaila
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2018
Subjects:	Marketing Telemarketing. Internet marketing Market surveys. Including brand choice. Brand loyalty
Online Access:	https://ir.uitm.edu.my/id/eprint/21520/

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