Examining the level of service quality towards customer satisfaction at Melaka Stadium Corporation / Munira Mohd Yasin

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Examining the level of service quality towards customer satisfaction at Melaka Stadium Corporation / Munira Mohd Yasin

This research is conducted to examine the level of service quality towards customer satisfaction at Melaka Stadium Corporation. The attributes of service quality such as tangibility, reliability, responsiveness, assurance and empathy have been identified in order to investigate whether or not these...

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Bibliographic Details
Main Author:	Mohd Yasin, Munira
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2007
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
Online Access:	https://ir.uitm.edu.my/id/eprint/21486/

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