The impact of servicescape dimensions towards customer satisfaction at theme restaurants in Melaka / Nurul Amirah Khalid

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The impact of servicescape dimensions towards customer satisfaction at theme restaurants in Melaka / Nurul Amirah Khalid

This study aims to examine the impact of servicescape dimensions towards customer satisfaction at theme restaurants in Melaka. The research is based on a sample of 150 respondents and the key objective to examine how ambient conditions, cleanliness and spatial layout and functionality influence cust...

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Bibliographic Details
Main Author:	Khalid, Nurul Amirah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2018
Subjects:	Food industry and trade. Halal food industry. Certification Consumer satisfaction Customer services. Customer relations
Online Access:	https://ir.uitm.edu.my/id/eprint/21213/

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