Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.]
The revolutionary of technology in this modern era is explicitly giving significant impacts to hotel industry and hotel website is use as part of for marketing and business purposes. Various attributes and dimensions have developed through the hotel website. This study is empirically investigates t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/20586/ |
| _version_ | 1848805048725798912 |
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| author | Abdul Aziz, Azdel Mohd Radzi, Salleh Mohd Zahari, Mohd Salehuddin Ahmad, Noor Azmi |
| author_facet | Abdul Aziz, Azdel Mohd Radzi, Salleh Mohd Zahari, Mohd Salehuddin Ahmad, Noor Azmi |
| author_sort | Abdul Aziz, Azdel |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | The revolutionary of technology in this modern era is explicitly giving
significant impacts to hotel industry and hotel website is use as part of for marketing and business purposes. Various attributes and dimensions have developed through the hotel website. This study is empirically investigates the most important hotel website dimensions to be considered in relation to the international tourists’ preferences. The hotel website dimensions are measured through two categories of variables which are website interactivity and website information. Sample of 400 foreign tourists at Kuala Lumpur International Airport were selected. The most important dimension that attracts online purchasing was selected throughout the study. The study also concluded that website information was the most important variables in hotel website dimension. Practically, this research has shown the importance of understanding in choosing the best and appropriate website dimension to encourage customer to purchase via online. |
| first_indexed | 2025-11-14T22:04:50Z |
| format | Article |
| id | uitm-20586 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T22:04:50Z |
| publishDate | 2011 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-205862018-07-17T09:11:35Z https://ir.uitm.edu.my/id/eprint/20586/ Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] jthca Abdul Aziz, Azdel Mohd Radzi, Salleh Mohd Zahari, Mohd Salehuddin Ahmad, Noor Azmi Hospitality industry. Hotels, clubs, restaurants, etc. Food service Hotels. Bed and breakfast accommodations The revolutionary of technology in this modern era is explicitly giving significant impacts to hotel industry and hotel website is use as part of for marketing and business purposes. Various attributes and dimensions have developed through the hotel website. This study is empirically investigates the most important hotel website dimensions to be considered in relation to the international tourists’ preferences. The hotel website dimensions are measured through two categories of variables which are website interactivity and website information. Sample of 400 foreign tourists at Kuala Lumpur International Airport were selected. The most important dimension that attracts online purchasing was selected throughout the study. The study also concluded that website information was the most important variables in hotel website dimension. Practically, this research has shown the importance of understanding in choosing the best and appropriate website dimension to encourage customer to purchase via online. 2011 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/20586/1/AJ_AZDEL%20ABDUL%20AZIZ%20JTHCA%20B%2011.pdf Abdul Aziz, Azdel and Mohd Radzi, Salleh and Mohd Zahari, Mohd Salehuddin and Ahmad, Noor Azmi (2011) Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.]. (2011) Journal of Tourism, Hospitality & Culinary Arts (JTHCA) <https://ir.uitm.edu.my/view/publication/Journal_of_Tourism,_Hospitality_=26_Culinary_Arts_=28JTHCA=29.html>, 3 (3). pp. 85-108. ISSN 1985-8914 ; 2590-3837 https://www.jthca.org/ |
| spellingShingle | Hospitality industry. Hotels, clubs, restaurants, etc. Food service Hotels. Bed and breakfast accommodations Abdul Aziz, Azdel Mohd Radzi, Salleh Mohd Zahari, Mohd Salehuddin Ahmad, Noor Azmi Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title | Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title_full | Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title_fullStr | Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title_full_unstemmed | Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title_short | Hotel website dimension: Analyzing customers’ preferences / Azdel Abdul Aziz... [et al.] |
| title_sort | hotel website dimension: analyzing customers’ preferences / azdel abdul aziz... [et al.] |
| topic | Hospitality industry. Hotels, clubs, restaurants, etc. Food service Hotels. Bed and breakfast accommodations |
| url | https://ir.uitm.edu.my/id/eprint/20586/ https://ir.uitm.edu.my/id/eprint/20586/ |