Business environmentalism strategy, competitive advantage and organisational performance in Malaysian hotel industry / Junaidah Jaidi

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Business environmentalism strategy, competitive advantage and organisational performance in Malaysian hotel industry / Junaidah Jaidi

As the today’s tourists are becoming increasingly concerned with the environment and environmental products, the management teams within the hotel industry believe that the integration of environment aspects into their business strategies will lead to better organisational performance. Hotel manager...

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Bibliographic Details
Main Author:	Jaidi, Junaidah
Format:	Book Section
Language:	English
Published:	Institute of Graduate Studies, UiTM 2018
Subjects:	Corporations Hospitality industry. Hotels, clubs, restaurants, etc. Food service Malaysia
Online Access:	https://ir.uitm.edu.my/id/eprint/20484/

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