Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]

The Malaysian outbound tourism market is recognized as one of emerging consumer demand based on the amount of expenditure reported. Despite this, research relating to the motivations for Malaysian outbound tourism, especially the push and pull factors are scarce. Therefore, it is necessary to unders...

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Main Authors: Mohd Hafiz, Mohd Hanafiah, Zulhan, Othman, Muhammad Izzat, Zulkifly, Hazmal, Ismail, Mohd Raziff, Jamaluddin
Format: Article
Language:English
Published: Faculty of Hotel and Tourism Management, Universiti Tekonologi MARA Selangor, Puncak Alam Campus 2010
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/19438/
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author Mohd Hafiz, Mohd Hanafiah
Zulhan, Othman
Muhammad Izzat, Zulkifly
Hazmal, Ismail
Mohd Raziff, Jamaluddin
author_facet Mohd Hafiz, Mohd Hanafiah
Zulhan, Othman
Muhammad Izzat, Zulkifly
Hazmal, Ismail
Mohd Raziff, Jamaluddin
author_sort Mohd Hafiz, Mohd Hanafiah
building UiTM Institutional Repository
collection Online Access
description The Malaysian outbound tourism market is recognized as one of emerging consumer demand based on the amount of expenditure reported. Despite this, research relating to the motivations for Malaysian outbound tourism, especially the push and pull factors are scarce. Therefore, it is necessary to understand why people travel and choose a specific international destination, and in line with this, this paper conceptually examines the influence of culture, demographic variables and tourists’ motivations in destination selection.
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format Article
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institution Universiti Teknologi MARA
institution_category Local University
language English
last_indexed 2025-11-14T22:00:24Z
publishDate 2010
publisher Faculty of Hotel and Tourism Management, Universiti Tekonologi MARA Selangor, Puncak Alam Campus
recordtype eprints
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spelling uitm-194382018-02-22T07:14:10Z https://ir.uitm.edu.my/id/eprint/19438/ Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al] jthca Mohd Hafiz, Mohd Hanafiah Zulhan, Othman Muhammad Izzat, Zulkifly Hazmal, Ismail Mohd Raziff, Jamaluddin Malaysia The Malaysian outbound tourism market is recognized as one of emerging consumer demand based on the amount of expenditure reported. Despite this, research relating to the motivations for Malaysian outbound tourism, especially the push and pull factors are scarce. Therefore, it is necessary to understand why people travel and choose a specific international destination, and in line with this, this paper conceptually examines the influence of culture, demographic variables and tourists’ motivations in destination selection. Faculty of Hotel and Tourism Management, Universiti Tekonologi MARA Selangor, Puncak Alam Campus 2010 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/19438/1/AJ_MOHD%20HAFIZ%20MOHD%20HANAFIAH%20JTHCA%2010.pdf Mohd Hafiz, Mohd Hanafiah and Zulhan, Othman and Muhammad Izzat, Zulkifly and Hazmal, Ismail and Mohd Raziff, Jamaluddin (2010) Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]. (2010) Journal of Tourism, Hospitality & Culinary Arts (JTHCA) <https://ir.uitm.edu.my/view/publication/Journal_of_Tourism,_Hospitality_=26_Culinary_Arts_=28JTHCA=29.html>, 2 (1). pp. 1-10. ISSN 1985-8914 ; 2590-3837 https://www.jthca.org/
spellingShingle Malaysia
Mohd Hafiz, Mohd Hanafiah
Zulhan, Othman
Muhammad Izzat, Zulkifly
Hazmal, Ismail
Mohd Raziff, Jamaluddin
Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title_full Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title_fullStr Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title_full_unstemmed Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title_short Malaysian tourists’ motivation towards outbound tourism / Mohd Hafiz Mohd Hanafiah, Zulhan Othman...[et al]
title_sort malaysian tourists’ motivation towards outbound tourism / mohd hafiz mohd hanafiah, zulhan othman...[et al]
topic Malaysia
url https://ir.uitm.edu.my/id/eprint/19438/
https://ir.uitm.edu.my/id/eprint/19438/