The effectiveness of promotional strategies by Tabung Haji to attract customers in Jasin / Salwah Abdullah

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The effectiveness of promotional strategies by Tabung Haji to attract customers in Jasin / Salwah Abdullah

Promotion is very important to many organizations. A good promotion may promise a good feedback from the customers towards the product and services offered. This project paper is to assess promotion strategies done by Tabung Haji Jasin, in Malacca. The objective of this research is to identify the...

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Bibliographic Details
Main Author:	Abdullah, Salwah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2004
Online Access:	https://ir.uitm.edu.my/id/eprint/18571/

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