The influeance of consumers perception of green product on green purchase intention among students UiTM Melaka / Muhammad Hamdan

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The influeance of consumers perception of green product on green purchase intention among students UiTM Melaka / Muhammad Hamdan

This paper to explore the factors that contribute to influence of consumer perception of green product on green purchase intention among student UiTM Melaka City Campus. Sample random sampling are been use in this study.189 respondent have been answer the questionnaire by the respondent. The questio...

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Bibliographic Details
Main Author:	Muhammad Hamdan
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2017
Online Access:	https://ir.uitm.edu.my/id/eprint/18485/

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