Strategic positioning of FELDA group towards achieving competitive advantage / Mohd Nazir Rabun
The concept of strategic positioning as a fundamental element in strategic management is used to understand how one important segment of public sector organisations, FELDA Group, a key player in the plantation industry, determines its strategic positioning towards achieving a competitive advantage....
| Main Author: | Rabun, Mohd Nazir |
|---|---|
| Format: | Thesis |
| Language: | English |
| Published: |
2014
|
| Online Access: | https://ir.uitm.edu.my/id/eprint/18401/ |
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