Effect of product diversification on firm performance: a study on Tractors Malaysia Holdings Berhad / Norafiza Zukelfali

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Effect of product diversification on firm performance: a study on Tractors Malaysia Holdings Berhad / Norafiza Zukelfali

This research reveals the effect of product diversification on the performance of Tractors Malaysia Holdings Berhad from year 1996 to year 2005, in terms of accounting-based, market-based and value-based measures. The analysis is further conducted with an adjusted variable of assets utilization by...

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Bibliographic Details
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2007
Online Access:	https://ir.uitm.edu.my/id/eprint/17977/

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