Museum interaction experience, visitor satisfaction and behavior intentions: a case of national museum / Nurul Nadiah Basiran

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Museum interaction experience, visitor satisfaction and behavior intentions: a case of national museum / Nurul Nadiah Basiran

Cultural and heritage tourism is one of the major sectors of the tourism industry, where many countries use this segment as their tourism strategy in boost tourism sector in a particular destination. Globally, the museum plays an important role in heritage tourism. Malaysia offer diverse and unique...

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Bibliographic Details
Main Author:	Basiran, Nurul Nadiah
Format:	Thesis
Language:	English
Published:	2013
Online Access:	https://ir.uitm.edu.my/id/eprint/17698/

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