Consumers' perception and preferences in purchasing edible cooking palm oil: case study in Pusat Penyelidikan Pertanian Tun Razak (PPPTR) / Siti Nur Fatin Mohd Sofi

Consumers' perception and preferences in purchasing edible cooking palm oil: case study in Pusat Penyelidikan Pertanian Tun Razak (PPPTR) / Siti Nur Fatin Mohd Sofi

The cultivation of oil palm had increased because high demand of edible palm oil. The research explores the consumer's perception and preferences in purchasing edible cooking palm oil in Pusat Penyelidikan Pertanian Tun Razak (PPPTR),Jengka Pahang. The studies are reviewed based on the trend, q...

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Bibliographic Details
Main Author: Mohd Sofi, Siti Nur Fatin
Format: Student Project
Language:English
Published: Faculty of Plantation and Agrotechnology 2016
Online Access:https://ir.uitm.edu.my/id/eprint/17503/

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