Survival of Air Asia in low cost airline industry / Mohd Khairi Asyraf Roslan and Shasha Nurshafika Hamsah

Survival of Air Asia in low cost airline industry / Mohd Khairi Asyraf Roslan and Shasha Nurshafika Hamsah

Air Asia was established on 12th December 2001 by a determine guy name Tony Fernandes. He begins to involve airline business by creatinga new company named Tune Air with three of his partners. During the 3rd quarter of 2001, his company willing to purchase Air Asia company for the unbelievable price...

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Bibliographic Details
Main Authors: Roslan, Mohd Khairi Asyraf, Hamsah, Shasha Nurshafika
Format: Student Project
Language:English
Published: Faculty of Business and Management 2014
Online Access:https://ir.uitm.edu.my/id/eprint/17028/

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