Celebrity endorsement, destination image and tourist intention to visit on tourism destination / Syed Samir Syed Omar

QR Code

Celebrity endorsement, destination image and tourist intention to visit on tourism destination / Syed Samir Syed Omar

Prior to the Ministry of Tourism Malaysia mission of promoting domestic tourism by local tourist, this study encompasses in exploring one creative opportunity in promoting tourism destination which is celebrity endorsement. The relationship between celebrity endorsements, destination image and touri...

Full description

Bibliographic Details
Main Author:	Syed Omar, Syed Samir
Format:	Thesis
Language:	English
Published:	2013
Online Access:	https://ir.uitm.edu.my/id/eprint/16715/

Similar Items

The Influence of Sports Celebrity Endorsement Towards the Intention to Visit Ecotourism Destination
by: Kong, Lyn Huei
Published: (2015)

Tourists’ Revisit Intention to Beach Tourism Destinations in Bangladesh
by: Hasan, Md. Kamrul
Published: (2019)

Tourism images for three Highland destinations in Malaysia as perceived by tourists.
by: Aziz, Azlizam, et al.
Published: (2010)

Benefits and challenges of knowledge management in public sector : a case study of local authorities in Malaysia / Kalsom Salleh, Syed Noh Syed Ahmad and Syed Omar Sharifuddin Syed Ikhsan
by: Salleh, Kalsom, et al.
Published: (2010)

Cognitive and affective evaluation in forming unique destination image among tourists visiting Malacca
by: Buyong, Edna, et al.
Published: (2011)

Role of Travel Motivations, Perceived Risks and Travel Constraints on Destination Image and Visit Intention in Medical Tourism
by: Khan, Mohammad J., et al.
Published: (2017)

Examining the relationships of destination image, memorable tourism experience and tourists' behavioral intentions in ancient towns
by: Xue, Zhou, et al.
Published: (2023)

Local and foreign tourists' image of highland tourism destinations in Peninsular Malaysia
by: Aziz, Azlizam, et al.
Published: (2009)

Celebrity endorsements in non-profit settings: a literature review / Sharifah Nurafizah Syed Annuar and Stephen Laison Sondoh Jr
by: Syed Annuar, Sharifah Nurafizah, et al.
Published: (2016)

The role of advertising stereotypes in destination image formation and behavioural intentions of tourists to consume indigenous tourism attractions.
by: Afifi, E., et al.
Published: (2017)

The role of destination attributes and memorable tourism experience in understanding tourist revisit intentions
by: Mahdzar, Mazlina, et al.
Published: (2015)

The Effectiveness Of Destination Marketing In "Visit Malaysia 2007" Tourism Campaign
by: Soltani, Fatemeh
Published: (2009)

India's Image as a destination for British tourists
by: Agrawal, Tanvi
Published: (2007)

The Image of Destination Austria as perceived by British Tourists
by: Buschhaus, Hilke Laurin
Published: (2016)

Destination leadership: A new paradigm for tourist destinations?
by: Pechlaner, Harald, et al.
Published: (2014)

Medical tourism destination image and its relationship with the intention to revisit: a study of Chinese medical tourists in Malaysia
by: Cham, Tat-Huei, et al.
Published: (2020)

Relationship Between Destination Image and Behavioral Intentions of Tourists to Consume Cultural Attractions
by: Ramkissoon, Haywantee, et al.
Published: (2011)

Destination Image and Destination Personality
by: Hosany, S., et al.
Published: (2015)

Tourist satisfaction in the Malaysia tourism industry: Relationship between service innovation and destination image
by: Cheng, Boon Liat *, et al.
Published: (2020)

Tourist satisfaction in the Malaysia tourism industry: relationship between service innovation and destination image
by: Cheng, Boon Liat, et al.
Published: (2020)

Culinary tourism as a destination attraction : an empirical examination of destinations' food image.
by: Ab Karim, Shahrim, et al.
Published: (2010)

Consumption values, destination cues and nostalgia on the attitude in the selection of destination for educational tourism: the mediating role of destination image
by: Rahman, Muhammad Sabbir, et al.
Published: (2016)

Tourist decision–making process in the selection of coastal tourism destination
by: Adeni, Nur Zakirah, et al.
Published: (2017)

Malaysia as a culinary tourism destination: international tourist's perspective
by: Abdul Karim, Muhammad Shahrim, et al.
Published: (2010)

Destination image as a determinant of tourist satisfaction and loyalty
by: Guliling, Hasnawati, et al.
Published: (2016)

Social media and visit decision to tourist destinations: measuring the impact of instagram on expatriates in Indonesia
by: Prisgunanto, Ilham
Published: (2020)

The competitiveness of Brazilian tourist destinations
by: Barbosa, Luiz Gustavo Medeiros
Published: (2013)

Rural Destinations And Tourists' Satisfaction
by: Lo, May-Chiun, et al.
Published: (2011)

Tourism Images of Highland Destinations in Pahang, Malaysia
by: Zainol, Nurul Amirah
Published: (2009)

The Impact of Celebrity Endorsement on Consumers' Behavioral Intention
by: Wu, You Li
Published: (2010)

The impacts of destination personality and electronic word-of-mouth on tourists destination choice
by: Ismail, An Nur Nabila, et al.
Published: (2023)

Tourists' perception on the environmental quality of Port Dickson as sustainable tourism destination
by: Mohd Nasir, Nadia, et al.
Published: (2016)

Exploring Gopeng, perakas adventure tourism destination from tourist perspectives
by: Jamil, Nur Diyana Syahirah, et al.
Published: (2019)

Rural Tourism and Destination Image: Community Perception in Tourism Planning
by: May-Chiun, Lo, et al.
Published: (2013)

Destination selection for education tourism service quality, destination image and perceived spirituality embedded model
by: Rahman, Muhammad Sabbir, et al.
Published: (2017)

User interface for mobile learning / Syed Rahazuan Syed Deraman
by: Syed Deraman, Syed Rahazuan
Published: (2002)

A Study On Tourist Beha Vior Towards The Intention To Select Sustainable Tourist Destination
by: Koay, Tze Wei
Published: (2014)

Regional Planning, Tourism and Resilient Destinations: Destination Modelling for Sustainable Tourism Planning
by: Jones, Tod, et al.
Published: (2010)

An investigation of the influence of nostalgia on tourist destination
by: Asenjo, Carolina, et al.
Published: (2009)

An investigation of the influence of nostalgia on tourist destination
by: Asenjo, Carolina, et al.
Published: (2009)