Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman

This concept paper discusses the factors influencing cross-border shopping. This type of shopping activity is already well known nowadays as evidenced by the appearance of many cross-border shopping destinations around the world. Visitors tend to choose cross-border shopping destination as their sh...

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Main Authors: Azmi, Azila, Sapi@Chikut, Monica Easter, Sayed Abdul Rahman, Sharifah Munirah
Format: Article
Language:English
Published: Universiti Teknologi MARA, Pulau Pinang & Pusat Penerbitan Universiti (UPENA) 2015
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/15315/
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author Azmi, Azila
Sapi@Chikut, Monica Easter
Sayed Abdul Rahman, Sharifah Munirah
author_facet Azmi, Azila
Sapi@Chikut, Monica Easter
Sayed Abdul Rahman, Sharifah Munirah
author_sort Azmi, Azila
building UiTM Institutional Repository
collection Online Access
description This concept paper discusses the factors influencing cross-border shopping. This type of shopping activity is already well known nowadays as evidenced by the appearance of many cross-border shopping destinations around the world. Visitors tend to choose cross-border shopping destination as their shopping spot because they can find variety of products and services which include household items, fruits and vegetables, clothes and also handicraft products. The factors influencing cross-border shopping are grouped under consumer characteristics and market characteristics. Consumer characteristics consist of age, gender, marital status, education level, occupation, and average income per month whereby market characteristics consist of lower price, variety of goods, lower tax, accessibility, communication, social status and opening hour. Lower price and variety of goods are the dominant factors for cross-border shopping.
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spelling uitm-153152016-11-23T01:59:07Z https://ir.uitm.edu.my/id/eprint/15315/ Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman Azmi, Azila Sapi@Chikut, Monica Easter Sayed Abdul Rahman, Sharifah Munirah Social aspects. Social marketing Consumer satisfaction This concept paper discusses the factors influencing cross-border shopping. This type of shopping activity is already well known nowadays as evidenced by the appearance of many cross-border shopping destinations around the world. Visitors tend to choose cross-border shopping destination as their shopping spot because they can find variety of products and services which include household items, fruits and vegetables, clothes and also handicraft products. The factors influencing cross-border shopping are grouped under consumer characteristics and market characteristics. Consumer characteristics consist of age, gender, marital status, education level, occupation, and average income per month whereby market characteristics consist of lower price, variety of goods, lower tax, accessibility, communication, social status and opening hour. Lower price and variety of goods are the dominant factors for cross-border shopping. Universiti Teknologi MARA, Pulau Pinang & Pusat Penerbitan Universiti (UPENA) 2015 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/15315/1/AJ_AZILA%20AZMI%20EAJ%2015.pdf Azmi, Azila and Sapi@Chikut, Monica Easter and Sayed Abdul Rahman, Sharifah Munirah (2015) Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman. (2015) Esteem Academic Journal <https://ir.uitm.edu.my/view/publication/Esteem_Academic_Journal.html>, 11 (2). pp. 27-34. ISSN 1675-7939
spellingShingle Social aspects. Social marketing
Consumer satisfaction
Azmi, Azila
Sapi@Chikut, Monica Easter
Sayed Abdul Rahman, Sharifah Munirah
Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title_full Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title_fullStr Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title_full_unstemmed Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title_short Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman
title_sort factors influencing cross-border shopping / azila azmi, monica easter ak sapi@chikut and sharifah munirah sayed abdul rahman
topic Social aspects. Social marketing
Consumer satisfaction
url https://ir.uitm.edu.my/id/eprint/15315/