Satu kajian mengenai pengaruh iklan kempen keselamatan jalan raya terhadap penunggang motosikal / Sharifah Mariam Saiyed Hussin

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Satu kajian mengenai pengaruh iklan kempen keselamatan jalan raya terhadap penunggang motosikal / Sharifah Mariam Saiyed Hussin

Tujuan penyelidikan : Tesis ini bertujuan untuk mengkaji pengaruh lklan Kempen Keselamatan Jalan Raya yang dilancarkan oleh kerajaan pada tahun 1997 kepada penunggang motosikal. Kajian ini dilakukan untuk mengetahui samada iklan tersebut berjaya mempengamhi penunggang jalan raya unhlk berhati-hati s...

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Bibliographic Details
Main Author:	Saiyed Hussin, Sharifah Mariam
Format:	Thesis
Language:	English
Published:	2000
Subjects:	Malaysia
Online Access:	https://ir.uitm.edu.my/id/eprint/14427/

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