The effect of the cosmetic packaging on consumer perception / Shahrul Shazeri Salleh

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The effect of the cosmetic packaging on consumer perception / Shahrul Shazeri Salleh

The history of cosmetics begins at least 60000 years of human history, and almost every society on earth. The first archaeological evidence of cosmetics usage is found in Ancient Egypt around 400 Be. Ancient Greek: and Roman also used cosmetic. Cosmetics were used ill Persia and what is today the m...

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Bibliographic Details
Main Author:	Salleh, Shahrul Shazeri
Format:	Thesis
Language:	English
Published:	2014
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Cosmetics Malaysia
Online Access:	https://ir.uitm.edu.my/id/eprint/14421/

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