An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid
The development of business-to-business electronic commerce marketplaces (B2B e-marketplaces) has influenced the way businesses are conducted. The emergence of many types of e-marketplaces together with the increase use of e-marketplaces allows many organizations to become e-market makers in the...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Institute of Research, Development and Commercialization (IRDC)
2007
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| Online Access: | https://ir.uitm.edu.my/id/eprint/13035/ |
| _version_ | 1848803222191341568 |
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| author | Hashim, Nor Azzyati Hashim, Mardziah Abdul Majid, Rogayah |
| author_facet | Hashim, Nor Azzyati Hashim, Mardziah Abdul Majid, Rogayah |
| author_sort | Hashim, Nor Azzyati |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | The development of business-to-business electronic commerce marketplaces
(B2B e-marketplaces) has influenced the way businesses are conducted. The
emergence of many types of e-marketplaces together with the increase use of
e-marketplaces allows many organizations to become e-market makers in the
electronic commerce environment. Nonetheless, too many B2B e-marketplaces
could become a challenge with e-marketplaces have shown numerous successes
and failures since early existence. With this background, this pap er discusses
the characteristics and success factors of B2B e-marketplaces offered in
Malaysia. A content analysis ofe-marketplace websites using the integrated
model from the Extended Model of Internet Commerce Adoption (eMICA) and
the Internet-Based B2B Stages of Growth enabled an examination of type,
ownership, B2B features and B2B stages of growth. A few e-marketplaces
were then selected as case studies to identify the success factors based on the
Framework of the Critical Success Factors Analysis fo r E-Marketplaces.
Overall, Malaysia B2B public e-marketplaces have shown positive growth
development stages across time with high adoption of e-commerce website
features. In addition,factors of strategic, functional, technology, build liquidity, create value and others were also essential for t e success of the e-marketplaces.
Indeed, good marketing strategies, multiple income streams,
value added information services and government initiatives are among keys
to success. |
| first_indexed | 2025-11-14T21:35:49Z |
| format | Article |
| id | uitm-13035 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:35:49Z |
| publishDate | 2007 |
| publisher | Institute of Research, Development and Commercialization (IRDC) |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-130352016-06-15T03:38:49Z https://ir.uitm.edu.my/id/eprint/13035/ An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid smrj Hashim, Nor Azzyati Hashim, Mardziah Abdul Majid, Rogayah Purchasing. Selling. Sales personnel. Sales executives Malaysia The development of business-to-business electronic commerce marketplaces (B2B e-marketplaces) has influenced the way businesses are conducted. The emergence of many types of e-marketplaces together with the increase use of e-marketplaces allows many organizations to become e-market makers in the electronic commerce environment. Nonetheless, too many B2B e-marketplaces could become a challenge with e-marketplaces have shown numerous successes and failures since early existence. With this background, this pap er discusses the characteristics and success factors of B2B e-marketplaces offered in Malaysia. A content analysis ofe-marketplace websites using the integrated model from the Extended Model of Internet Commerce Adoption (eMICA) and the Internet-Based B2B Stages of Growth enabled an examination of type, ownership, B2B features and B2B stages of growth. A few e-marketplaces were then selected as case studies to identify the success factors based on the Framework of the Critical Success Factors Analysis fo r E-Marketplaces. Overall, Malaysia B2B public e-marketplaces have shown positive growth development stages across time with high adoption of e-commerce website features. In addition,factors of strategic, functional, technology, build liquidity, create value and others were also essential for t e success of the e-marketplaces. Indeed, good marketing strategies, multiple income streams, value added information services and government initiatives are among keys to success. Institute of Research, Development and Commercialization (IRDC) 2007 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/13035/1/AJ_NOR%20AZZYATI%20HASHIM%20SMRJ%2007%201.pdf Hashim, Nor Azzyati and Hashim, Mardziah and Abdul Majid, Rogayah (2007) An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid. (2007) Social and Management Research Journal (SMRJ) <https://ir.uitm.edu.my/view/publication/Social_and_Management_Research_Journal_=28SMRJ=29.html>, 4 (2). pp. 101-121. ISSN 1675-7017 https://smrj.uitm.edu.my/ |
| spellingShingle | Purchasing. Selling. Sales personnel. Sales executives Malaysia Hashim, Nor Azzyati Hashim, Mardziah Abdul Majid, Rogayah An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title | An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title_full | An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title_fullStr | An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title_full_unstemmed | An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title_short | An evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in Malaysia / Nor Azzyati Hashim, Mardziah Hashim and Rogayah Abdul Majid |
| title_sort | evaluation of business-to-business electronic commerce marketplaces (e-marketplaces) in malaysia / nor azzyati hashim, mardziah hashim and rogayah abdul majid |
| topic | Purchasing. Selling. Sales personnel. Sales executives Malaysia |
| url | https://ir.uitm.edu.my/id/eprint/13035/ https://ir.uitm.edu.my/id/eprint/13035/ |