Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah
Women entrepreneur are debatably is an important actors in our economy. The entrepreneurial landscape and the growing importance of the women entrepreneur have observed a massive change. Although the numbers are still small as compared to men, the involvement however is still increasing and en...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/12927/ |
| _version_ | 1848803202212823040 |
|---|---|
| author | Wan Shukran, Sharifah Suzana Noordin, Fauziah Abdullah, Firdaus |
| author_facet | Wan Shukran, Sharifah Suzana Noordin, Fauziah Abdullah, Firdaus |
| author_sort | Wan Shukran, Sharifah Suzana |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | Women entrepreneur are debatably is an important
actors in our economy. The entrepreneurial
landscape and the growing importance of the
women entrepreneur have observed a massive
change. Although the numbers are still small as
compared to men, the involvement however is still
increasing and encouraging. Based on the concept
of Entrepreneurial Orientation (EO), Market Orientation (MO) and Social Networking, this
study aims to develop a success model which can
be guidance for women to be a successful
entrepreneur. EO, MO and Social Networking will
be tested to examine their influence on the
performance of women entrepreneurs with the
existence of Government Initiatives as the
moderating factors. |
| first_indexed | 2025-11-14T21:35:29Z |
| format | Conference or Workshop Item |
| id | uitm-12927 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:35:29Z |
| publishDate | 2012 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-129272024-12-06T03:19:02Z https://ir.uitm.edu.my/id/eprint/12927/ Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah Wan Shukran, Sharifah Suzana Noordin, Fauziah Abdullah, Firdaus Malaysia Women. Feminism Women entrepreneur are debatably is an important actors in our economy. The entrepreneurial landscape and the growing importance of the women entrepreneur have observed a massive change. Although the numbers are still small as compared to men, the involvement however is still increasing and encouraging. Based on the concept of Entrepreneurial Orientation (EO), Market Orientation (MO) and Social Networking, this study aims to develop a success model which can be guidance for women to be a successful entrepreneur. EO, MO and Social Networking will be tested to examine their influence on the performance of women entrepreneurs with the existence of Government Initiatives as the moderating factors. 2012 Conference or Workshop Item PeerReviewed text en https://ir.uitm.edu.my/id/eprint/12927/2/12927.pdf Wan Shukran, Sharifah Suzana and Noordin, Fauziah and Abdullah, Firdaus (2012) Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah. (2012) In: ASEAN Entrepreneurship Conference (AEC) 2012, 5-6 November 2012, Sunway Hotel Resort & Spa, Kuala Lumpur, Malaysia. |
| spellingShingle | Malaysia Women. Feminism Wan Shukran, Sharifah Suzana Noordin, Fauziah Abdullah, Firdaus Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title | Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title_full | Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title_fullStr | Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title_full_unstemmed | Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title_short | Road map to success : developing a success model for women entrepreneurs – a concept paper / Sharifah Suzana Wan Shukran, Fauziah Noordin and Firdaus Abdullah |
| title_sort | road map to success : developing a success model for women entrepreneurs – a concept paper / sharifah suzana wan shukran, fauziah noordin and firdaus abdullah |
| topic | Malaysia Women. Feminism |
| url | https://ir.uitm.edu.my/id/eprint/12927/ |