Characteristics influencing international students’ information search and satisfaction on private higher education institution in Malaysia / Nurlida Ismail

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Characteristics influencing international students’ information search and satisfaction on private higher education institution in Malaysia / Nurlida Ismail

The intensifying mobility of international students and competition among private higher education institutions has augmented the need for understanding these students choice process. Information search as an initial stage of the choice process has been the topic of much research. A more challenging...

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Bibliographic Details
Main Author:	Ismail, Nurlida
Format:	Thesis
Language:	English
Published:	2013
Subjects:	Marketing Institutions of higher education Malaysia Information services. Information centers
Online Access:	https://ir.uitm.edu.my/id/eprint/12131/

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