(Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen
An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Faculty of Business and Management ; UiTM Press
2002
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| Online Access: | https://ir.uitm.edu.my/id/eprint/11436/ |
| _version_ | 1848802988070535168 |
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| author | S. Dugal, Sanjiv H. Roy, Matthew Eriksen, Matthew |
| author_facet | S. Dugal, Sanjiv H. Roy, Matthew Eriksen, Matthew |
| author_sort | S. Dugal, Sanjiv |
| building | UiTM Institutional Repository |
| collection | Online Access |
| description | An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and identity. Further, we explain perceptual
space and its' implications for reputation formation. Lastly we provide some food for thought for recreating reputations in today's chaotic globalized business world. |
| first_indexed | 2025-11-14T21:32:05Z |
| format | Article |
| id | uitm-11436 |
| institution | Universiti Teknologi MARA |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:32:05Z |
| publishDate | 2002 |
| publisher | Faculty of Business and Management ; UiTM Press |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | uitm-114362016-11-30T06:33:29Z https://ir.uitm.edu.my/id/eprint/11436/ (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen jibe S. Dugal, Sanjiv H. Roy, Matthew Eriksen, Matthew Organization Corporate image An organization undertaking competitive actions possesses different "reputations" that vary in terms of their perception among stakeholders. This paper is about perception, that is, how do viewers come to perceive an organization in a certain way. We review the processes of reputation and identity. Further, we explain perceptual space and its' implications for reputation formation. Lastly we provide some food for thought for recreating reputations in today's chaotic globalized business world. Faculty of Business and Management ; UiTM Press 2002 Article PeerReviewed text en https://ir.uitm.edu.my/id/eprint/11436/1/AJ_SANJIV%20S.%20DUGAL%20JIBE%2002%20%282%29.pdf S. Dugal, Sanjiv and H. Roy, Matthew and Eriksen, Matthew (2002) (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen. (2002) Journal of International Business, Economics and Entrepreneurship (JIBE) <https://ir.uitm.edu.my/view/publication/Journal_of_International_Business,_Economics_and_Entrepreneurship_=28JIBE=29.html>, 9 (1). pp. 171-181. ISSN 0128-7494 https://jibe.uitm.edu.my/ |
| spellingShingle | Organization Corporate image S. Dugal, Sanjiv H. Roy, Matthew Eriksen, Matthew (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title | (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title_full | (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title_fullStr | (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title_full_unstemmed | (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title_short | (Re)viewing organizational reputation in a global context / Sanjiv S. Dugal, Matthew H. Roy and Matthew Eriksen |
| title_sort | (re)viewing organizational reputation in a global context / sanjiv s. dugal, matthew h. roy and matthew eriksen |
| topic | Organization Corporate image |
| url | https://ir.uitm.edu.my/id/eprint/11436/ https://ir.uitm.edu.my/id/eprint/11436/ |