The impact of Fitness Center servicescape on
individual behavior: The Mediating role of
emotional response

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The impact of Fitness Center servicescape on individual behavior: The Mediating role of emotional response

This study assesses the impact of fitness centers’ servicescape on individual behavior, exploring the mediating role of the Emotional Response between servicescape dimensions and individual behavior amongst customers of the Malaysian fitness industry. Consumers place great emphasis on the surroundin...

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Bibliographic Details
Main Authors:	Ong, Derek Lai Teik *, Yap, Wei Xin
Format:	Article
Language:	English
Published:	Taylor & Francis Open Access 2017
Subjects:	HF Commerce HM Sociology
Online Access:	http://eprints.sunway.edu.my/739/ http://eprints.sunway.edu.my/739/1/Derek%20Lai%20Teik%20Ong%20Impact%20of%20fitness%20center.pdf

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