A Knowledge Management-extended Gamified Customer Relationship Management System
The growth of Smart Cities often depends on global trends, human capital, foreign investments and partnerships, as well as citizen participation. With these drivers in mind, we focus on the question of how to attract and maintain customers first through a Gamified Customer Relationship Management Sy...
| Main Authors: | , , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2017
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/675/ http://eprints.sunway.edu.my/675/1/Lee%20Chien%20Sing%20A%20Knowledge%20Management.pdf |
| _version_ | 1848801875582779392 |
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| author | Lee, Chien Sing * Foo, Jun Jie * Vinudha, Jeya Sangar * Chan, Pei Yee * Hor, Weng Keen * Chan, Eng Keong * |
| author_facet | Lee, Chien Sing * Foo, Jun Jie * Vinudha, Jeya Sangar * Chan, Pei Yee * Hor, Weng Keen * Chan, Eng Keong * |
| author_sort | Lee, Chien Sing * |
| building | SU Institutional Repository |
| collection | Online Access |
| description | The growth of Smart Cities often depends on global trends, human capital, foreign investments and partnerships, as well as citizen participation. With these drivers in mind, we focus on the question of how to attract and maintain customers first through a Gamified Customer Relationship Management System and subsequently, its enhancement via a Knowledge Management approach. The design of the gamified customer relationship management system and subsequently, its extension via a Knowledge Management approach are presented along with simple text mining on data from the Website’s forum. Findings towards user acceptance and user satisfaction are positive and directly lends towards possible Big Data and possibly, IoT applications in the future. |
| first_indexed | 2025-11-14T21:14:24Z |
| format | Conference or Workshop Item |
| id | sunway-675 |
| institution | Sunway University |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:14:24Z |
| publishDate | 2017 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | sunway-6752020-10-12T06:58:22Z http://eprints.sunway.edu.my/675/ A Knowledge Management-extended Gamified Customer Relationship Management System Lee, Chien Sing * Foo, Jun Jie * Vinudha, Jeya Sangar * Chan, Pei Yee * Hor, Weng Keen * Chan, Eng Keong * QA76 Computer software The growth of Smart Cities often depends on global trends, human capital, foreign investments and partnerships, as well as citizen participation. With these drivers in mind, we focus on the question of how to attract and maintain customers first through a Gamified Customer Relationship Management System and subsequently, its enhancement via a Knowledge Management approach. The design of the gamified customer relationship management system and subsequently, its extension via a Knowledge Management approach are presented along with simple text mining on data from the Website’s forum. Findings towards user acceptance and user satisfaction are positive and directly lends towards possible Big Data and possibly, IoT applications in the future. 2017-09-26 Conference or Workshop Item PeerReviewed text en http://eprints.sunway.edu.my/675/1/Lee%20Chien%20Sing%20A%20Knowledge%20Management.pdf Lee, Chien Sing * and Foo, Jun Jie * and Vinudha, Jeya Sangar * and Chan, Pei Yee * and Hor, Weng Keen * and Chan, Eng Keong * (2017) A Knowledge Management-extended Gamified Customer Relationship Management System. In: International Conference on Soft Computing, Intelligent Systems, and Information Technology, 26-29 September 2017, Bali, Indonesia. |
| spellingShingle | QA76 Computer software Lee, Chien Sing * Foo, Jun Jie * Vinudha, Jeya Sangar * Chan, Pei Yee * Hor, Weng Keen * Chan, Eng Keong * A Knowledge Management-extended Gamified Customer Relationship Management System |
| title | A Knowledge Management-extended Gamified
Customer Relationship Management System |
| title_full | A Knowledge Management-extended Gamified
Customer Relationship Management System |
| title_fullStr | A Knowledge Management-extended Gamified
Customer Relationship Management System |
| title_full_unstemmed | A Knowledge Management-extended Gamified
Customer Relationship Management System |
| title_short | A Knowledge Management-extended Gamified
Customer Relationship Management System |
| title_sort | knowledge management-extended gamified
customer relationship management system |
| topic | QA76 Computer software |
| url | http://eprints.sunway.edu.my/675/ http://eprints.sunway.edu.my/675/1/Lee%20Chien%20Sing%20A%20Knowledge%20Management.pdf |