Service quality and customer satisfaction : antecedents of customer's re-patronage intentions

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Service quality and customer satisfaction : antecedents of customer's re-patronage intentions

This study was designed to examine the relationship between service quality, customer satisfaction and customer?s re-patronage intentions in the context of the restaurant industry. The respondents were 377 restaurant patrons who completed the self-administered questionnaire. Pearson Correlation anal...

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Bibliographic Details
Main Authors:	Yap, Sheau Fen, Kew, Mew Lian
Format:	Article
Language:	English
Published:	Sunway University College 2007
Subjects:	HF Commerce TX Home economics
Online Access:	http://eprints.sunway.edu.my/46/ http://eprints.sunway.edu.my/46/1/service_quality.pdf

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