The Influence of Consumer Ethnocentrism on Intention Toward Domestic Electric Vehicle Selection

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The Influence of Consumer Ethnocentrism on Intention Toward Domestic Electric Vehicle Selection

Previous studies mostly investigated the individuals’ self-interested factors or functional attributes and intention toward purchasing electric vehicles based on the theory of planned behavior. Nevertheless, those studies neglected the irrational or impulsive factor which is consumer ethnocentrism i...

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Bibliographic Details
Main Authors:	Wang, Zi-Xu, Wong, Philip Pong Weng*, Wang, Lei
Format:	Article
Published:	Istanbul University-IUC Press 2022
Subjects:	BF Psychology HF Commerce
Online Access:	http://eprints.sunway.edu.my/2137/

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