Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries)
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Published: |
2010
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/2046/ |
| _version_ | 1848802185555476480 |
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| author | Nezakati, Hossein * Akbarzade, Mohammad Reza Hamid, Reza Irani |
| author_facet | Nezakati, Hossein * Akbarzade, Mohammad Reza Hamid, Reza Irani |
| author_sort | Nezakati, Hossein * |
| building | SU Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T21:19:20Z |
| format | Conference or Workshop Item |
| id | sunway-2046 |
| institution | Sunway University |
| institution_category | Local University |
| last_indexed | 2025-11-14T21:19:20Z |
| publishDate | 2010 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | sunway-20462022-04-28T08:19:17Z http://eprints.sunway.edu.my/2046/ Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) Nezakati, Hossein * Akbarzade, Mohammad Reza Hamid, Reza Irani HF Commerce 2010-06 Conference or Workshop Item PeerReviewed Nezakati, Hossein * and Akbarzade, Mohammad Reza and Hamid, Reza Irani (2010) Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries). In: International Conference on Marketing 2010 (ICMAR 2010) - Global Issues and Challenges, 23-24 June 2010, Kuala Lumpur, Malaysia. https://www.academia.edu/3613343/Exploring_Market_Value_Coverage_4A_in_Adoption_of_Diffusion_of_Innovations_Prepared_Food_Industries_International_Conference_on_Marketing_2010_ICMAR_2010_Malaysia_Pp_1_15 |
| spellingShingle | HF Commerce Nezakati, Hossein * Akbarzade, Mohammad Reza Hamid, Reza Irani Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title | Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title_full | Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title_fullStr | Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title_full_unstemmed | Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title_short | Exploring market value coverage (4A) in adoption of diffusion of innovations (Prepared food industries) |
| title_sort | exploring market value coverage (4a) in adoption of diffusion of innovations (prepared food industries) |
| topic | HF Commerce |
| url | http://eprints.sunway.edu.my/2046/ http://eprints.sunway.edu.my/2046/ |