The influence of personality trait and demographics on financial decision making among Generation Y

The influence of personality trait and demographics on financial decision making among Generation Y

Purpose – Financial planning is important in promoting the social well-being of a nation. Without proper financial planning, individuals may be ill-prepared in coping with the escalating cost of living, medical costs as well as enjoying their desired quality of life. However, financial decision maki...

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Bibliographic Details
Main Authors: Nga, Joyce Koe Hwee *, Leong, Ken Yien *
Format: Article
Language:English
Published: Emerald 2013
Subjects:
BF Psychology
HG Finance
Online Access:http://eprints.sunway.edu.my/1924/
http://eprints.sunway.edu.my/1924/1/Leong%20Ken%20Yien%20The%20influence%20of%20personality%20trait%20and%20demographics%20on%20financial%20decision%20making%20among%20Gen%20Y.pdf

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