Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept
Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relation...
| Main Authors: | , , , |
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| Format: | Article |
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Routledge
2021
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| Online Access: | http://eprints.sunway.edu.my/1783/ |
| _version_ | 1848802133389869056 |
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| author | Ashraf, S. A. Ong, F. S. Wu, Shin Ling * Deng, R. |
| author_facet | Ashraf, S. A. Ong, F. S. Wu, Shin Ling * Deng, R. |
| author_sort | Ashraf, S. A. |
| building | SU Institutional Repository |
| collection | Online Access |
| description | Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relationship between these two variables through the mediation of locus of control and self-concept among Instagram users. Besides investigating locus of control and self-concept independently, serial mediation of locus of control and self-concept in the relationship between private self-consciousness and self-monitoring was also examined. A sample of 309 university students was conveniently drawn from three private universities in Kuala Lumpur, Malaysia. Participants completed a survey that collected data on private self-consciousness, internal locus of control, self-concept, self-monitoring on Instagram and relevant demographic data. Results of this study showed that there is no direct relationship between private self-consciousness and self-monitoring on Instagram. Independently, locus of control was found to mediate the relationship between private self-consciousness and self-monitoring while self-concept did not. The serial-multiple mediation test supported the mediating role of locus of control and self-concept on this relationship. These indirect relationships contribute to our understanding of the underlying mechanism through which private self-consciousness influences self-monitoring on Instagram |
| first_indexed | 2025-11-14T21:18:30Z |
| format | Article |
| id | sunway-1783 |
| institution | Sunway University |
| institution_category | Local University |
| last_indexed | 2025-11-14T21:18:30Z |
| publishDate | 2021 |
| publisher | Routledge |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | sunway-17832021-08-30T07:28:34Z http://eprints.sunway.edu.my/1783/ Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept Ashraf, S. A. Ong, F. S. Wu, Shin Ling * Deng, R. BF Psychology Past studies examining the direct relationship between private self-consciousness and online self-presentation behavior have not met with much success. The aim of this study was to examine the direct relationship between private self-consciousness and self-monitoring as well as the indirect relationship between these two variables through the mediation of locus of control and self-concept among Instagram users. Besides investigating locus of control and self-concept independently, serial mediation of locus of control and self-concept in the relationship between private self-consciousness and self-monitoring was also examined. A sample of 309 university students was conveniently drawn from three private universities in Kuala Lumpur, Malaysia. Participants completed a survey that collected data on private self-consciousness, internal locus of control, self-concept, self-monitoring on Instagram and relevant demographic data. Results of this study showed that there is no direct relationship between private self-consciousness and self-monitoring on Instagram. Independently, locus of control was found to mediate the relationship between private self-consciousness and self-monitoring while self-concept did not. The serial-multiple mediation test supported the mediating role of locus of control and self-concept on this relationship. These indirect relationships contribute to our understanding of the underlying mechanism through which private self-consciousness influences self-monitoring on Instagram Routledge 2021-03 Article PeerReviewed Ashraf, S. A. and Ong, F. S. and Wu, Shin Ling * and Deng, R. (2021) Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept. The Journal of Psychology, 155 (3). pp. 334-355. ISSN 0022-3980 http://doi.org/10.1080/00223980.2021.1884035 doi:10.1080/00223980.2021.1884035 |
| spellingShingle | BF Psychology Ashraf, S. A. Ong, F. S. Wu, Shin Ling * Deng, R. Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title | Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title_full | Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title_fullStr | Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title_full_unstemmed | Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title_short | Private self-consciousness and self-monitoring on Instagram: The mediating effect of internal locus of control and self-concept |
| title_sort | private self-consciousness and self-monitoring on instagram: the mediating effect of internal locus of control and self-concept |
| topic | BF Psychology |
| url | http://eprints.sunway.edu.my/1783/ http://eprints.sunway.edu.my/1783/ http://eprints.sunway.edu.my/1783/ |