Customer loyalty in financial services from a service-dominant logic perspective

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Customer loyalty in financial services from a service-dominant logic perspective

Bibliographic Details
Main Authors:	Kat, Mui Ling , Imrie, Brian C.
Format:	Conference or Workshop Item
Language:	English
Published:	2012
Subjects:	HF Commerce
Online Access:	http://eprints.sunway.edu.my/156/ http://eprints.sunway.edu.my/156/1/Brian%20Imrie%20-%20Customer%20Loyalty%20in%20Financial%20Services%20from%20a%20Service-Dominant%20Logic%20perspective.pdf

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