Reciprocal fit concept in mission statement research
There is a stalemate in mission-performance research. While past studies focus on strategic alignment, recent studies attempt to move the mission-performance research forward using the reciprocal fit concept. This concept provides explanatory power in predicting performance of the firm. However, t...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2019
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| Subjects: | |
| Online Access: | http://eprints.sunway.edu.my/1279/ http://eprints.sunway.edu.my/1279/1/Toh%20Seong%20Yuen%20Reciprocal%20Fit.pdf |
| _version_ | 1848802016299581440 |
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| author | Toh, Seong-Yuen * Cheok, Jason * Mughal, S. A. |
| author_facet | Toh, Seong-Yuen * Cheok, Jason * Mughal, S. A. |
| author_sort | Toh, Seong-Yuen * |
| building | SU Institutional Repository |
| collection | Online Access |
| description | There is a stalemate in mission-performance research. While past studies focus on strategic alignment, recent
studies attempt to move the mission-performance research
forward using the reciprocal fit concept. This concept provides explanatory power in predicting performance of the firm. However, there is a lack of research into the reciprocal fit concept. The concept needs further clarification. This study aims to elucidate the concept of reciprocal fit by: (1) investigating the theoretical underpinning of the fit concepts; (2) identifying the
conditions of reciprocal fit; and (3) find empirical evidence supporting this reciprocal fit. The originality of this study is in the knowledge contribution of the reciprocal fit concept and the integration of resource-based view and reciprocal determination theory as the underpinning theories supporting the concept. |
| first_indexed | 2025-11-14T21:16:39Z |
| format | Conference or Workshop Item |
| id | sunway-1279 |
| institution | Sunway University |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T21:16:39Z |
| publishDate | 2019 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | sunway-12792020-08-27T02:43:15Z http://eprints.sunway.edu.my/1279/ Reciprocal fit concept in mission statement research Toh, Seong-Yuen * Cheok, Jason * Mughal, S. A. HF Commerce There is a stalemate in mission-performance research. While past studies focus on strategic alignment, recent studies attempt to move the mission-performance research forward using the reciprocal fit concept. This concept provides explanatory power in predicting performance of the firm. However, there is a lack of research into the reciprocal fit concept. The concept needs further clarification. This study aims to elucidate the concept of reciprocal fit by: (1) investigating the theoretical underpinning of the fit concepts; (2) identifying the conditions of reciprocal fit; and (3) find empirical evidence supporting this reciprocal fit. The originality of this study is in the knowledge contribution of the reciprocal fit concept and the integration of resource-based view and reciprocal determination theory as the underpinning theories supporting the concept. 2019-12-14 Conference or Workshop Item PeerReviewed text en cc_by_nc_4 http://eprints.sunway.edu.my/1279/1/Toh%20Seong%20Yuen%20Reciprocal%20Fit.pdf Toh, Seong-Yuen * and Cheok, Jason * and Mughal, S. A. (2019) Reciprocal fit concept in mission statement research. In: 13th International Conference on Mathematics, Actuarial Science, Computer Science and Statistics (MACS), 14-15 December 2019, Institute of Business Management (IoBM), Karachi, Pakistan. |
| spellingShingle | HF Commerce Toh, Seong-Yuen * Cheok, Jason * Mughal, S. A. Reciprocal fit concept in mission statement research |
| title | Reciprocal fit concept in mission statement
research |
| title_full | Reciprocal fit concept in mission statement
research |
| title_fullStr | Reciprocal fit concept in mission statement
research |
| title_full_unstemmed | Reciprocal fit concept in mission statement
research |
| title_short | Reciprocal fit concept in mission statement
research |
| title_sort | reciprocal fit concept in mission statement
research |
| topic | HF Commerce |
| url | http://eprints.sunway.edu.my/1279/ http://eprints.sunway.edu.my/1279/1/Toh%20Seong%20Yuen%20Reciprocal%20Fit.pdf |