Mobile Messenger rating, sharing and engagement in global social commerce

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Mobile Messenger rating, sharing and engagement in global social commerce

The use of the Short Message Service (SMS), available on mobile phones and other devices, for exchanging text messages is gradually diminishing. SMS has been replaced by Smart Phone Apps offering free messaging services; example include Whatsapp, Kakao, WeChat and Viber. The use of these platforms...

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Bibliographic Details
Main Authors:	Tan, Kiat Yao , Teh, Phoey Lee , Lee, Cheng Ean Catherine *
Format:	Conference or Workshop Item
Language:	English
Published:	2015
Subjects:	HF Commerce HM Sociology QA76 Computer software
Online Access:	http://eprints.sunway.edu.my/1050/ http://eprints.sunway.edu.my/1050/1/Lee%20Cheng%20Ean%20Mobile%20Messenger%20Rating.pdf

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