Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool

QR Code

Social media and public relations: The perception and adoption of Facebook by Malaysian public relations consultancies as effective external communication tool

Bibliographic Details
Main Authors:	Lee, Cheng Ean Catherine *, Low, Frannie
Format:	Conference or Workshop Item
Language:	English
Published:	2013
Subjects:	HM Sociology
Online Access:	http://eprints.sunway.edu.my/1030/ http://eprints.sunway.edu.my/1030/1/Lee%20Cheng%20Ean%20Social%20Media%20and%20Public%20Relations%20MediAsia_2013.pdf

Similar Items

The uses and impact of social and emerging media on public relations practices in Malaysia
by: Lee, Cheng Ean Catherine *, et al.
Published: (2020)

Impacts of social and emerging media use on public relations practices in Malaysia: Public relations practitioners' perspectives
by: Lim, Siz Siz, et al.
Published: (2018)

Global capabilities framework: Perspectives of public relations practitioners in Malaysia
by: Koh, May Bel, et al.
Published: (2023)

Students’ perspective on public relations curriculum and their preparedness for the industry
by: Tan, Sharon, et al.
Published: (2023)

Differences in visual-textual platforms, technical-strategic communication & professionalism vs encroachment between Malaysian & American PR practitioners' social media practices
by: Chuan, Tek Pheung, et al.
Published: (2019)

Differences in visual-textual platforms, technical-strategic communication & professionalism vs encroachment between Malaysian & American PR practitioners' social media practices.
by: Chuan, Tek Pheung, et al.
Published: (2020)

Educational use of Facebook by undergraduate students in Malaysia higher education: A case study of a private university
by: Lee, Cheng Ean Catherine *, et al.
Published: (2016)

Addicted to Facebook: Examining the roles of personality characteristics, gratifications sought and Facebook exposure among youths
by: Omar, Bahiyah, et al.
Published: (2013)

Technology and Communication: An Impact study Involving the New Media, College Students, and Communication Patterns
by: Thangavelu, Tamil Chelivan S.V.
Published: (2010)

An exploratory study of listening skills of professionals across different cultures
by: Raina, Reeta, et al.
Published: (2014)

The relationship between audit committees’ social powers and perceived effectiveness in Malaysian public listed companies
by: Ng, Annie, Cheng San
Published: (2013)

The influence of facebook friends towards consumer purchase intention.
by: Chua, Queenie Nam Sie
Published: (2013)

Internet use among urban Malaysians: Network diversity effects
by: Rycker, Antoon De, et al.
Published: (2016)

Modelling continuance intention of citizens in government Facebook page: A complementary PLS approach
by: Valaei, Naser *, et al.
Published: (2017)

Al-Qasas Islamic leadership of academic leaders at public universities in Johor
by: Nur Sofia Nabila, Alimin, et al.
Published: (2025)

The relationship between work stress factors and job satisfaction among quantity surveyors at consultant firms in Kuching, Sarawak
by: Teng, Michael Loong Ing
Published: (2011)

A bibliography of sarawak chines publications in sarawak chines cultural association library
by: Universiti Malaysia, Sarawak
Published: (1999)

The relationship between leadership styles and organisational commitment among teachers in public secondary schools
by: Lee, Josephine Ching Pieng
Published: (2012)

Branding Corporate Social Responsibility: A Case Study on Public-Listed Telecommunication Companies in Malaysia
by: Ahmad, Jamilah
Published: (2019)

Social Customer Relationship Marketing: A Comparative Content Analysis Of Facebook Posts Between Two Mobile Telecommunication Companies
by: Ting, Zhao Ying
Published: (2018)

Willingness to adopt mobile wallet in Malaysia
by: Chua, Chang Jin
Published: (2021)

The behavioural intention to use Facebook among Malaysian public universities as technology alternative tool for e-learning: the mediating role of end user satisfaction
by: Nur Fathiah, Mohd Bashri
Published: (2016)

Borders of kinship and ethnicity : Cross-border relations between the Kelalan valley, Sarawak, and the Bawan valley, East Kalimantan
by: Ardhana, I.Ketut, et al.
Published: (2004)

1UMP 1Media 1Strike erat hubungan dengan media
by: UMP, .
Published: (2011)

Intercultural communication in Muslim societies
Published: (2009)

Effects of Different Cultural Backgrounds and Co-ethnicity on Interpersonal Interactions among Students from Different Cultures and Nationalities at a Malaysian Public University
by: Sarwari, Abdul Qahar, et al.
Published: (2014)

Men-women interaction and (Mis) communication
by: Abd. Rokis, Rohaiza
Published: (2011)

Improving Usability And Navigation Of Sarawak Public Agencies Websites
by: Syahrul Nizam, Junaini
Published: (2004)

The effects of social media on the undergraduate students' academic performances
by: Mushtaq, Ahmad Jahed, et al.
Published: (2018)

Speaking in tongues: Family communication in a multicultural society
by: Ting, Su Hie, et al.
Published: (2015)

Utilization of Facebook by school children in the apprenticeship seeking process
by: Sander, Tom, et al.
Published: (2016)

The interpretation of non-verbal communication in selected Tamil Malaysian movies
by: Nagadewi, Balasubramaniam
Published: (2023)

Exploring the factors that contribute to attitude change in communication among young adults
by: Gim, Yuen Ching, et al.
Published: (2018)

The adoption of Facebook mobile application for managing learning
by: Lee, Cheng Ean Catherine *, et al.
Published: (2020)

The Behaviour Of Disaggregated Public Expenditures And Income In Malaysia
by: Tang, Chor-Foon, et al.
Published: (2011)

Social Media And Body Image Dissatisfaction From The Perspective Of Urban Male Undergraduates
by: Khoo, Rubin Bu Boen
Published: (2020)

A study of social media influences the intention and motivation for doing cosplay in Malaysia
by: Lee, Ming Jie
Published: (2023)

Cultural adaptation: the role of social media in the acculturation process among international students
by: Goh, Jia Tian, et al.
Published: (2019)

Social Media Usage in Tourism: A Comparison Study Between Malaysia and Taiwan
by: Toh, Wooi Yek
Published: (2019)

The impact of social media (YouTube) towards the behavioral change of Generation Z
by: Hang, Wan Shin, et al.
Published: (2018)